Future Focus was proud to host ‘Advertising the climate: Turning traditional marketing on its head to mobilise action’ as part of #ClimateActionWeekSydney.

Our last speaking appearance of the year was a good one! Ellie Moss and Ellie Field were invited to appear at the NSW Government Sustainability Advantage forum held at the lovely Sydney Mint.

It’s arrived! Last night, we launched the State of Authentic Sustainability in Australian Business 2024-25, the second wave of our nationwide research.

Yesterday, we were pleased to bring our Authenticity Index™ research to the public sector, in a webinar tailored to explore how demonstrating sustainability as a business advantage can help achieve public sector outcomes.

We can now publicly share the insights from our first wave of research: The Authenticity Index™. We partnered with research agency McCrindle to explore the link between business’ sustainability approach and their performance.