Introducing the Authenticity Index™

A new way of measuring the effectiveness of your sustainability activity and finding opportunities to amplify it.

The research

Future Focus commissioned a national piece of research through McCrindle to better understand the state of authenticity in medium and large sized businesses across Australia. This research delved into the relationship between an organisation’s sustainability activity and its broader business performance.

The Authenticity Index™ is a new benchmark for organisations to measure their performance in authentic sustainability through their most important asset – their people.

Want to learn more about the research?

Get your advantage.

If you would like to explore authentic sustainability further, you can book a deep dive session with us.

We'll take you through the research in detail with time to explore the methodology, outcomes and implications.

Influence your network.

If you recognise the importance of sharing the advantages of authentic sustainability you can book a presentation from one of our Future Focus experts.

Chat with us to host an impactful keynote.

We would love to work with you.